Build the wall

The first section is regarding how and for what reason as the audience one should pay for journalism, whether traditional or high quality.

The second section shows the way in which newspaper giants should do something in order to change the landscape where the high quality news is reported by those whom are professionals.

The third section is about the way in which the newspaper industry are ignoring the threat of the increase in people using internet, from being something so small, and not so popular. 

The fourth section Simons discusses the three scenarios, the first one being about the pay wall and the way in which it is successful as the audience are all willing to pay for it. The second where they state that newspapers are becoming more local to their regions and the on-line pay walls go up. The last scenario, being the way in which only the essential newspapers have survived, and the small havent. 

In this article, David Simmons has discussed his view about the way in which the news industry has developed and changed over the years. He starts off by discussing what the newspapers that are considered to be on the top have and why audiences are so willing to pay for them and also the fact that it is the professional journalism that is being paid for. He also mentions the way as to how there is a threat of new and digital media, but was not established earlier, and therefore has created damage and has only been realized after the damage has been done, making it into more of a threat. To sum it up he then discusses three different scenario, one that is beneficial to all, one where the the industry itself only survives through unique institutions and one where there is a complete balance.
My personal opinion about this article as a whole is that newspapers have always been the foundation and the original source of news that people first used to turn to as news. However the fact that there are now on-line sources and apps that can be used that show the news in shorter forms, means that more people turn to on-line sources and easier forms. Including social networking sites, ie Twitter, Facebook and Bebo were everything is discussed, also known as User Generated Content. In my personal opinion, I believe that the pay wall should go up as the world is dumbing down and more audiences are turning to shorter forms of the news and this is causing people to dumb down, most importantly this will allow readers to read more of a high quality journalism.